Top 5 VisionMobile articles for 2013

With 2013 drawing to a close, we’d like to present you with the top articles from our blog for this past year – and wish you a happy and productive 2014! So, without further ado, here are the top 5 VisionMobile articles for 2013 – enjoy!

5. Developer Economics: App market forecasts 2013-2016

by Andreas Pappas
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The global app economy was worth $ 53Bn in 2012, and expected to rise to $ 143Bn in 2016. As part of our new Developer Economics: App Economy Forecasts 2013-2016 report, Senior Analyst, Andreas Pappas, examines developer population, platforms, revenues, and revenue models and shows how app store sales are just a small part of the app economy. Read the full article. Continue reading Top 5 VisionMobile articles for 2013

Intrapreneurial: Five ingredients of the corporate innovation recipe

The survival of large enterprises calls for innovation. It requires continually creating a new set of businesses to sustain growth and profit. Guest author Avner Mor identifies five crucial ingredients that senior management should use to succeed in their innovation program recipe.


Innovation exists in the form of ideas, innovation leaders and teams. Everyone talks innovation. Yet we see more and more opportunities missed by large enterprises to leverage their enormous assets – technologies, brands, relationships and routes-to-market – within their internal innovation programs. Innovation programs are constantly being established and funded, but months pass and success is often not materialized. I have seen quite a few testaments to this through my years at several global corporates and startups. Continue reading Intrapreneurial: Five ingredients of the corporate innovation recipe

Announcing prize winners for the Oct-Nov developer survey

We know many of you have been eagerly expecting the announcement of the winners to the October-November 2013 Developer Economics survey. So – here they are:
AR Drone – Christopher W. (@cwilkinson1998)
GoPro Camera – Xu J., China
Lego Mindstorm Robot – Magnus Söderberg, Sweden (@MagnusTriolith)
iPhone 5c – Edy Braun, Canada (@doctorbraun)
Samsung Galaxy S4 – Bryan C, USA
Lumia 925 – Alex G., USA
Lumia 925 – Alfonso M.
$500 in-app coupon by Mob4Hire – Varun N, India (@varunnarula)

A big thank you to all participants and congrats to the winners! And don’t forget – the results of the survey will be published as a free report in Jan 2014! Subscribe to our updates to receive word!

How do developers prioritise platforms? iOS vs Android vs HTML5

How do developers perceive different platforms and how is their platform choice affected by the type of apps they developed or the way they define success? Andreas Pappas looks into the data from VisionMobile’s Developer Economics survey in Q3 2013 to shed some light on these questions.


Not long ago, the choice of a mobile platform, i.e. which mobile platform to support was a key question for developers. That question has more or less been addressed now: iOS and Android accounted for 94% of smartphone sales in Q3 2013 and there is little doubt that they will continue to dominate the market in the years to come. For organisations that require massive scale, combined with all the perks of a mobile ecosystem (monetisation, distribution, platform services), iOS and Android are the platforms of choice with a combined Mobile Developer Mindshare of over 85% based on the last Developer Economics survey in Q3 2013. Continue reading How do developers prioritise platforms? iOS vs Android vs HTML5

HTML5 performance is fine, what we are missing is tools

HTML5 is perceived as a lower quality platform, mainly because of performance. This comes both as a result of survey data, as well as developer interviews. Yet, industry experts claim the problem is lack of tools. So what is the HTML5 really missing, performance or tools? VisionMobile’s Web Technology Lead, and author of our acclaimed “Can HTML5 compete with native?” research report, debates the performance vs. tools issue.


In April 2013 VisionMobile asked mobile app developers what stops them from using HTML5. 46% answered “Performance issues”, followed by 37% who said “Lack of APIs” (sample size: 1,518 developers).


We spoke to developers about their views on HTML5 performance. Apostolos Papadopoulos, author of 4sqwifi, a highly acclaimed public WiFi password app, noted “Quality and user experience is top priority for us. Therefore, we prefer going with a Native API”. It’s a common practice for developers to go native for better performance and user experience. But user experience, meaning following the behavioural conventions of the native platform, is a different story and HTML5 can’t help much. Developers can try to imitate but for a truly native UX they have to use Native SDKs; unless we are talking of Firefox OS or the long-awaited Tizen. Continue reading HTML5 performance is fine, what we are missing is tools